Seoul roots · Global streets
Not your
ordinary
design.
K-culture meets streetwear. Every piece carries a hand-written Korean word — blending where you're from with where you're going.
New price
$42Scroll
Original artworkHand-illustrated Minwha designs
100% organic cottonSustainable, garment-dyed tees
Made on demandNo overproduction. Ships in 3–7 days
Seoul rootsK-culture inspired since 2025
Featured collection
Korean folk art,
reimagined.
reimagined.
Rooted in traditional Korean Minwha (민화) — tigers, lotus blossoms, and koi. Each design channels centuries of symbolic meaning: strength, purity, and perseverance — brought to life in garment-dyed tees built for modern streetwear.
5
Minwha designs
Pick your state. Pick your color.
All 9 states, every colorway — configure and shop in one place.
California
Black
$25.99
State collection
Embroidered with your state in Korean — clean, minimal, uniquely yours.
Choose your state
More collections
Apparel & Accessories
Everyday pieces, magnets, crop hoodies, boxy tees, and the Fluffs line.
Seoul
roots.
Global
streets.
Est. 2025
At WESTMOON STUDIO, we design everyday pieces that blend K-culture influence with modern minimalism. Starting with hand-written caps inspired by the rise of K-Pop — each featuring a Korean word on the front and its English translation on the back, symbolizing the connection between where you're from and where you're going.
Our Minwha collection takes this further — drawing from centuries-old Korean folk painting traditions. Tigers for strength. Lotus for resilience. Carp for perseverance. Every design tells a story.